Digital Marketing Executive

Penguin Data Centre Pvt Ltd . is a B2B SaaS travel technology company delivering solutions to global clients. We’re looking for a Digital Marketing executive to support high-impact, AI-driven marketing initiatives across international markets.
This role is built for individuals who are execution-focused, growth-oriented, and ready to scale fast in a competitive SaaS environment.

Key Responsibilities
• Execute SEO, social media, and email marketing campaigns aligned with business objectives
• Drive organic growth through keyword strategy, on-page optimization, and AI-powered visibility
• Create and distribute high-impact content and creatives (social media, campaigns, marketing assets) using Canva
• Support off-page SEO and backlink strategies to strengthen domain authority
• Produce short-form videos, reels, and product demo content for marketing campaigns
• Manage lead flow, tracking, and follow-ups, ensuring alignment with conversion goals
• Monitor performance and deliver data-driven insights using analytics tools
• Collaborate cross-functionally to execute integrated marketing strategies
• Leverage AI tools and automation to improve efficiency and campaign performance

Required Skills
• Strong content writing skills with SEO and conversion focus
• Solid understanding of SEO, digital marketing, and social media ecosystems
• Knowledge of AI-driven SEO and brand visibility optimization
• Hands-on experience with Canva for content and creative production
• Understanding of backlinking and off-page SEO strategies
• Basic video editing skills (or strong learning intent)
• Familiarity with SEMrush, Ahrefs, Ubersuggest, and LLM tools
• Understanding of lead management, CRM workflows, and funnel thinking
• Strong problem-solving, adaptability, and execution mindset

Preferred Qualifications
• Bachelor’s degree in Marketing, Business, Media, Literature, or related field
• 0–6 months experience or internship in digital marketing
• Exposure to Google Analytics, Search Console, WordPress, and CRM tools

Job Details
• Job Type: Full-time
• Shift: UK Shift (01:30 PM – 10:30 PM)
• Experience: 0–6 months
• Commitment Period: 2 years
• Location: Work from Office

What You Gain
• Hands-on exposure to B2B SaaS marketing for global clients
• Experience in full-funnel marketing (traffic → leads → conversions)
• Real-world execution across SEO, content, and performance marketing
• Practical learning in CRM, lead lifecycle, and sales alignment
• Access to AI-driven tools, automation workflows, and scalable growth strategies
• Fast-track career growth into SEO, performance, or growth marketing roles